About Us

Hey, I’m Jessi—the founder of Sassy Paws and proud mum to Sass and Kumie, my fur babies and daily dose of inspiration.

Sassy Paws was born from a love of my fur babies and a refusal to settle for boring. I used to love shopping for harnesses, collars, and accessories for the kids—but everything felt a bit dry, a bit dull. I wanted pet activewear that was fun, bold, and matched the personalities of our fur babies.

One evening, curled up on the couch with a glass of red and Sass snuggled on my lap, the idea for Sassy Paws came to life. Soon after, we moved into the home office, and Sass claimed her perch on the bean bag beside me—my little co-founder with impeccable taste.

My mission? To bring bold, stylish, personality-packed pet activewear to life—at a price that feels good, too.

A lot has happened since that first spark. From late-night brainstorming to navigating social media and building a community that truly gets it, I’m proud to share Sassy Paws with you all.

Thank you for being part of this journey—I’m so glad you found us. Give your fur baby a cuddle from me, and remember: confidence looks good on everyone.
Stay sassy & stylish.

— Jessi 🐾❤️